Bill Prentice Receives 20+ Pro Bono Badge
June, 2024
Bill was recognized by the CFP® Board for providing over 20 hours of free and objective financial guidance to underserved and at risk Americans connected via the Foundation for Financial Planning. This connection provides coaching and action steps on budgeting, saving and managing debt to military service members, veterans and families affected by cancer or other serious life events. Congratulations Bill—your knowledge and efforts are making a significant impact in the community!
2025 Events
Golfing "Fore" Good - Charity Tournament
8:30-1:00 pm Monday, July 21, 2025
Irondequoit Country Club
Swing into action for a great cause! Join us for fun and competition at our inaugural charity golf tournament! All proceeds will support this year's charity; the Pluta Cancer Foundation.
Food, Fun & Fireworks
6:30 pm Friday, August 15, 2025
1 Morrie Silver Way, Rochester, NY 14608
Join us for a return to this popular event, with a picnic, and fireworks at the Club 3000 party suite at the Red Wings. All proceeds support our local veterans via Honor Flight and the Veterans Outreach Center.
Fall Fest Open House
5:30 pm Thursday, September 18, 2025
1150 Penfield Road, Rochester, NY 14625
Back by request for the third year in a row, this tasting and event will feature live music, outdoor games and Fall themed food and drinks at PWM! Click here to RSVP.
2024 Events
Hillside Special Santa
Donations Accepted Through December 13, 2024
PWM is proud to join this 40 year old initiative that provides holiday toys and gifts to children and families being served by the Hillside Family of Agencies. Unwrapped gifts may be dropped off in our office.
Click here to learn more.
SBC Cares Thanksgiving Appeal
Donations Due November 21, 2024
We’d love to have you join us in collecting food donations for local families in need. These nutritious food items, paired with a $25 gift card to purchase a turkey or ham, ensure that area families can enjoy a hearty Thanksgiving meal and feel the love and support of their community.
Click here to learn more and sign up.
Food, Fun & Fireworks
6:45 pm Friday, August 2, 2024
1 Morrie Silver Way, Rochester, NY 14608
Join us for a return to this popular event, with a picnic, and fireworks at the Club 3000 party suite at the Red Wings. All proceeds support our local veterans via Honor Flight and the Veterans Outreach Center.
Golfing "Fore" Good - Charity Tournament
12:30-5:00 pm Monday, July 22, 2024
Irondequoit Country Club
Swing into action for a great cause! Join us for fun and competition at our inaugural charity golf tournament! All proceeds will support this year's charity; Advent House hospice in Fairport, New York.
Fireside Chat Market Updates Are Now a Podcast
The Fireside Chat market update Zooms are transitioning to a monthly podcast in 2024. We are excited to offer clients and prospects pre-recorded content on a variety of topics that will be available to listen to at their convenience.
Most Recent Press Releases
Click the links below to read more...
7/15/2024 - PWM Welcomes Two New Client Service Administrators
8/16/2023 - PWM Relocates to Larger Space and Reaffirms Commitment to Upstate New York.
8/16/2023 -Doug Greene, CFP®, CLU® Joins Prentice Wealth Management
4/6/2023 - Maddy Davidson Joins Prentice Wealth Management
Prentice Wealth Management in the News
July 2023
Bill Prentice Joins Morningstar Advisor Experience Council
We are excited to announce that Bill was invited to join the Morningstar Wealth Advisor Experience Council. As a Council member, Bill will share his insights on Morningstar products, services and experiences as well as influence future enhancements. His input will directly shape product design and help drive innovation for both advisors and the investors they serve. Congratulations Bill!

8/17/2023
Prentice Wealth Management was featured in the Rochester Business Journal article "Prentice Wealth Management Celebrates 15 Years by Expanding to Penfield Location." Click here to read more >